MODŽO Padel is a padel tennis brand built around energy, movement, and play. The visual identity was created to capture the rhythm and dynamic nature of the sport while establishing a bold and recognizable brand presence. We developed the visual identity, focusing on a strong logotype and a distinctive graphic system. The logo combines geometric typography with a playful, fluid tennis ball symbol—expressing motion, balance, and the modern spirit of padel. A vibrant purple color palette paired with clean, confident forms creates an energetic yet controlled visual language. The identity was designed to perform consistently across all brand materials, supporting MODŽO Padel’s positioning as a contemporary, bold, and expressive sports brand.